Anthropocene Project
The Pursuit of Sustainable Fashion. The Anthropocene project, is a critique of our current epoch; which marks the dominant influence of humans on our planet with the purpose to create a provocation and to encourage change by producing a luxury garment from waste. The concept design called the Maverick is a transformable luxury garment, remade using local discarded tents. The name comes from the original waste site, namely the Maverick Field campsite at Boardmasters Festival in Cornwall. The Maverick is a multi-use garment which transforms into: a Cape, a Napsack and a Tree Tent. Its functional and sculptural approach throws out the rulebook on traditional fashion practices; highlighting the value of waste resources and how we can use what we have. My design and research are Influenced by the cradle-to-cradle manufacturing model and the Chang-Pa Tribe's lifestyle of 'Leave no Trace'. I carried out methodological rigorous deep dive research including preliminary and secondary research, theoretical insights, pre-existing data, data analysis, tangible data, focused research and analysis. This project also included professional creative practice, creative process and visual communication design.
I've used adversarial design as a position and tool to create a provocation and an opportunity to communicate issues to a wider audience. It’s a powerful tool that enables interaction and engagement. This project has the potential to reach people, provoke change, engage, and stimulate beliefs and values. Creating a space for a human connection. It takes fashion from a material object to a powerful tool with purpose and attitude, allowing material objects to play a vital role, and giving them responsibility and value.